Link building is one of the most popular ways of boosting organic rankings. There’s a good reason for this: It simply works. Links have long been considered among the most essential ranking factors. In fact, Google even stated years ago that they created a search engine that didn’t factor in backlinks. The search results were a total mess. This only highlights the fact that links are here to stay, regardless of what many so-called SEOs out there claim.
Now that you know that building backlinks should remain an integral part of your overall marketing strategy, you still need to address a huge problem: Where to get them?
Many webmasters turn to the age-old method of getting links from blog and forum comments, web 2.0 sites and social profiles. While this can give your site a boost in rankings, it’s nothing to write home about. What you want are links that come from “real” websites even though they are hosted on cheap pbn hosting.
In the past couple of years, search engine marketers all over the world have discovered the power of creating a private blog network (PBN). The fact is that PBNs have been around for many years, it’s just that they are mostly used by the top dogs in the industry.
Many people also confuse expired domains with PBN domains. It is imperative to understand the difference between the two in order to determine how you can utilize both in your search engine optimization campaigns.
The simple explanation is that PBN domains are usually expired domains, but not all expired domains are used as PBN domains. This doesn’t depict a very clear picture, so be sure to keep reading to better understand these two kinds of domains.
It used to be that anyone can snatch up domains as soon as they expire. But the Internet Corporation for Assigned Names and Numbers implemented a grace period in order to protect registrants.
When a domain expires, the registrar allows a grace period within which the registrant can renew the expired domain without any additional cost. The length of the period varies per registrar and domain name extension, but it typically lasts one to two weeks.
After the grace period, the expired domain is placed in a redemption period. This lasts anywhere from two weeks to thirty days. During this time, the registrant can renew the domain by paying the domain renewal fee in addition to the redemption fee.
If the registrant still fails to renew, the domain name gets listed in a public auction. In the absence of bidders, the registrar returns the domain to the registry.
Expired domains provide a fantastic opportunity for webmasters to enhance search visibility. Many prefer using these over new domain names because of the existing backlinks and authority expired domains have.
If you’re looking to use expired domains in your SEO campaign, you basically have a couple of choices: Use one to set up your main website or build your own PBN. You can use a professional blog network service to fasten your process.
You probably know how challenging it can be to rank a brand new domain. In the eyes of search engine crawlers, a new domain name has zero authority. This means you have to work hard publishing great content, driving traffic to your site, and getting links to prove to search engines that you deserve to be ranked on the first page.
But you can avoid going through all this by setting up your website with an expired domain. Choosing one that has live, relevant and contextual links can considerably speed up your SEO efforts.
You can also take advantage of expired domains by creating your own PBN. One excellent method is to purchase several expired domains in your niche. This allows you to set up mini-websites on which you can publish relevant content and place links back to your money website. This site will help you to find PBN domains and set it up for you professionally within a fractional cost.
By now, you should be able to tell the difference between expired domains and PBN domains. Buying expired domains can get costly, but if you know how to incorporate them into your overall SEO strategy, you can surely enjoy a great return on your investment.
PBN domains make link building simpler. You no longer have to offer guest posts to other webmasters in your industry just to get a link back to your site. With your very own PBN, you have complete control over all the domains and use it to rank multiple online properties.